BS in Business Administration (Business Analytics)

Units required for major: 45

Program Description

The Business Analytics concentration prepares students to connect data and models to substantive business problems so better business decisions can be made. The program focuses on using quantitative approaches to help improve decision making and performance in business. To better understand business situations, students focus on collecting and analyzing data, drawing on computer technology, statistics, applied mathematics, and machine learning techniques. The program covers database, data visualization tools and techniques, statistical modeling, data mining, optimization, simulation, and their applications in business disciplines such as accounting, finance, human resources, insurance, management, and marketing.

Pre-Requisite Requirements

A student may not enroll in any of the Major program or Concentration courses until he/she has completed the Pre-Requisite lower division program with a grade of "C-" or better in each course and an overall GPA of 2.0 ("C"), with the exception of MATH 24 which requires a minimum acceptable grade of "C" or better.

Students enrolled as Expressed Interest in Business may enroll in the following courses after completing the lower division pre-requisite requirements:

Computer Literacy

All business majors must meet spreadsheet competency prior to taking 100-level business courses. This requires completing MIS 10, Spreadsheet Skills (or equivalent). 

Minimum Grade Requirements

The purpose of this requirement is to assure that all business administration students attain the minimum level of competency in all their coursework required for the business administration degree.

The minimum acceptable grade for any undergraduate course required for the business administration degree is “C-” with the exception of MATH 24 which requires a minimum acceptable grade of "C" or better.

A minimum grade point average of 2.0 (“C”) is required in the Pre-Requisite courses, Major Core courses, and the Concentration courses presented for the degree.

Program Requirements

Required Lower Division (pre-requisites) (21 Units) 1, 2
ACCY 1Accounting Fundamentals3
ACCY 2Managerial Accounting3
ECON 1AIntroduction to Macroeconomic Analysis3
ECON 1BIntroduction to Microeconomic Analysis3
MATH 24Modern Business Mathematics3
MGMT 10Introduction to Business Law3
STAT 1Introduction to Statistics3
Total Units21
Required Upper Division (Major) Core Courses (24 Units)
DS 101Introduction to Business Analytics3
FIN 101Business Finance3
GM 105Strategic Management3
HROB 101The Management of Contemporary Organizations3
MGMT 102Business Communications3
MIS 101Computer Information Systems for Management3
MKTG 101Principles Of Marketing3
OPM 101Operations Management3
Business Analytics Concentration (21 Units)
Required Courses
MIS 183Business Intelligence Applications3
DS 110Data Mining for Business Analytics3
DS 115Advanced Business Analytics3
Electives
Select four of the following:12
Decision Analytics
Modern Portfolio Management
Student Investment Fund Management
Introduction to Business Programming
Database Systems for Business
Business Process Engineering and ERP Configuration
Enterprise Resource Planning Systems
Marketing Analytics
Marketing Research and Information
Digital Marketing
Supply Chain Modeling and Analysis
Total Units45

General Education Requirements1